Love is Love

love is love

Our newest color, Love is Love, is a thank-you to all of the brave individuals in the knitting community and in our families and friend circles who have the courage to be who they are and love the person who makes them happy.

We believe that rights of LGBT individuals are human rights and that, when they are able to perform their best at school, work and home, without restriction, discrimination or threat, we all benefit. So in perpetuity, we’ll be donating 10% of the purchase price of this colorway to the Human Rights Campaign.

love is love2

This colorway was tricky to create; the more colors in a gradient that are very different from each other, the more difficult it is to apply the dye without areas of muddy overlap. The red, yellow and orange bit isn’t too hard, but there’s just no way around it; green and purple make an unappealing brown.

There was no way around it, we thought, but then we came up with a different solution; applying the green as two separate colors, blue and yellow layered over each other. Voila! Now we could create a rainbow with all of the colors in the right order, all caked up and ready to go.

love is love3

We hope you love this color as much as we do.

Jaala

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